Wednesday

SEO for Ajax - Takling the Javascript First - Part 3

In this part, we will look into the main building blocks of Ajax and how to optimize them for Search Engine Optimization one by one. In fact, I will not get into details of the working of Ajax itself as it is beyond the scope of this writing. I will try to avoid going too much technical here, rather a simple and clean approach will be used to convey the concept and underlying impacts accordingly. After reading this “SEO for Ajax – part 3”, I hope it would become easier for an SEO expert to implement the items with the coordination of his development team members and architects.

Sunday

Top 20 Social Media Resources

top 20 social media resources
Social Media is scattered around the whole diversified World Wide Web. Every business has a tendency to dig into it and leverage the true power of this emerging trend. There are many social media sites out there, few general and broad in scope covering almost every aspect of social cloud. Others focused on a specific niche area. This is your little task as to find out the one's which suits your business and social needs well. So these top 20 social media resources contain both type of sites and it is recommended that you visit each of them, leverage your business and harness the potential of becoming social with your customers base. The data has been collected from various platforms, tools and utilities and the factors to rate were like page views, rankings and average growth of a website over a specific period of time etc. Remember always that the days have gone past when only performing few SEO activities were sufficient enough to rank a site higher in search engines, it is now becoming more important to realize that social media optimization is going to play a major role in 2010, as it did to some extent in 2009.

Note: Indexed pages and backlinks are mentioned just for information purpose.

Friday

Common Issues with Ajax and its impact on SEO–Part 2


seo for ajax part 2
Before we give details about the best practices that you can apply to optimize your Ajax, it is better to first look at some common issues that Ajax based websites encounter. It is likely that you will face the following issues when analyzing and optimizing Ajax for clients:

Thursday

Ajax and SEO (Search Engine Optimization) – Part 1 – Overview

seo for ajax part 1
Ajax is a cross platform set of technologies that facilitates developers to build webpages that act more interactively, like applications. It uses a mixture of CSS, XHTML, JavaScript, and some other data—usually XML or JSON for sending and receiving or in other words parsing the response, so that data can be exchanged asynchronously. This allows partial page updates in reply to user input, reducing server transfer back and forth to a minimum and this also reduces the wait time. Properly coded, Ajax pages change the old full page rendering, click and wait method with efficient partial page redraws, thereby increasing response times and interactivity.

Monday

Branding your Business Online – 8 Important Steps

branding your business online - 8 steps
There are hundreds of thousands of businesses out there trying to create their space online and come struggling to become visible to the world from isolation. Branding is what we think make a business standout from the rest in their competition. Making a brand stronger and popular online is not very difficult but there are certain things one needs to understand and implement accordingly to achieve success in the long run.

Friday

5 Essential Things to Know About SEO

5 Essential Things to Know About SEO
From the very start of the Internet era, the first and foremost challenge which we all are facing is how to attract qualified visitors to a site. The days has gone past when only populating and stuffing keywords in META tags and Title tags were enough to rank high on the search engines. Massive funding and buying links is not going to work now as well, these all seems old stories now as search engines has grown much mature now. These all practices also sound unethical in true nature of business.

As an SEO lover, with ambitions of experimenting with all possible things and knowing the results has let me to share you with something very beneficial. If you can give more time than money, believe me, you can beat much of the competition in the market and you will stand distinguishable from the others in your area. The outcome of these trial and error techniques sets the foundation of our SEO efforts and the basis for the constant growth of traffic to website.

Sunday

What is Google Analytics Bounce Rate for a Website?

What is Google Analytics Bounce Rate for a WebsiteOne of the most important factors to consider while performing SEO activities is to check for the bounce rate of website. I personally consider that this is a very important criterion that can give you the true insight of your visitors. Google Analytics can provide in depth statistics regarding Bounce Rate.

In simple, bounce rate is the percentage of visitors who closes your website without browsing any other webpage. So this can give you the clue of what exactly you need to do or incorporate into your website to decrease this rate. There are many entrance paths to your website. One of the most visited and important path is the home or index page of a website. Many visitors come through this path and if they are unable to find information they are looking for, they might simply close your website without browsing any other page and so your bounce rate will start to increase.

In fact, each and every webpage should be optimized in such a manner that when a visitor land on it should find the information that he was looking for. For example, if a visitor come to your site through Google organic search with the keyword of “tic tac toe flash game download” then your landing page should have this download available with other relevant games in the categories if possible. This would definitely increase visitor loyalty to browse more pages of your website and hence will result in the decrease of bounce rate and increase of achievement of your primary goals. Content rich websites should not have bounce rate of more than 60%. There can be varying level of thresholds for different websites out there but it is always good to have this ratio as low as possible.

How to check Bounce Rate in Google Analytics

Follow the steps below:

  • Login to your Google Analytics account
  • On the main Dashboard screen, you will see Bounce Rate in the right panel, showing you the overall bounce rate for your website.
  • You can check the detail stats by clicking on this link. See the screen shot below: